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Landingpages

Version 1.0.0

This is an advanced setting. It might take some take to learn how to set up a landingpage, so carefully read through all the steps

Our landingspages offer a way to transform category pages into custom layouts suited to your advertising needs. You can either highlight a small range of products or a whole collection. Ideally suited to received SEO campaigns directly from search engines.

The first page of this category will show your custom layout but every recurring page (if present) will show a normal category template.

1. Set up a category

Your first step is to create a normal category within your Lightspeed shop.

  1. Navigate to Products > Categories within your Lightspeed back-end and press the green Add Category button.
  2. For this example with will create the category ‘Black Friday’.
  3. Make sure the category type is set to Products and if you want full control over the products, you can also set the sorting type to Manually.
  4. You can disable Include in Catalog under Visibility if you don’t want this category to appear in the main menus.

2. Connect the category to a landingpage setting

Now we will connect your newly created category to the theme’s landingpage functionality.

  1. Keep the Lightspeed back-end page for the category you created open in a tab in your browser.
  2. In a new tab open the front-end category page that the users will see (you will need this later to verify your setup).
  3. In another new tab open the Lightspeed back-end and navigate to Design > Theme Editor > Edit theme.
  4. Within the Theme settings navigate to Pages > Product listing > Landingpage X
  5. Go back to the first tab with your category back-end and scroll to SEO Preview, select and copy the last part of the URL to your clipboard.
    1. In our example the full URL is https://ecommerce-pro-the-executive-theme.webshopapp.com/en/black-friday.
    2. So we copy ‘black-friday’.
  6. Go back to the Theme settings tab and paste the part of the URL in the Category url field.
  7. Now press Publish and go the the tab with the front-end category page and refresh to see if the layout has changed (the filters sidebar should be gone).

3. Customize your landingpage

Now it’s time to customize the landingpage to suit your needs.

  1. First, if you haven’t already, add some products to your category.
  2. You can add content to the category. This is highly recommended for SEO.
  3. You can optionally add a banner that will show on top of the page.
  4. Now we can run through all the options available.

Show title

Show or hide the main title of this category

Text align

Align the titles, content and summary of this landingpage.

Title products

Add a title above the featured products. Leave empty to remove.

Subtitle products

Add a subtitle above the featured products. Leave empty to remove.

Show featured products

Show the first products in a carousel or a simple grid. We recommend a simple grid if you only want to advertise one or a few products.

Products in carousel/grid

The products that exceed the amount you set here will show in a normal collection template below the carousel or simple grid. Keep in mind that you can manually sort this category to control which products will show in the carousel or simple grid.

Hide main collection

If you only want to display products using the carousel or simple grid you can forcably hide the collection (Although it will not show automatically if the total amount of products in this category is equal or lower than are already shown in the carousel or simple grid).

Show blog articles

You can show a custom blog articles section by pasting the exact blog title in this field. This section will contain up to the latest 5 blog articles. In our case we could create a blog called simply ‘Black friday’ and pase that value in this field. Articles in the ‘Black friday’ blog will show on this landingpage.

Show banner blocks section

If you don’t use the banner blocks section on the homepage (or want it anyway) you can use it for this landingpage. Choose a location here and set the configure the banner blocks section under homepage settings.

Show banner section

If you don’t use the banner section on the homepage (or want it anyway) you can use it for this landingpage. Choose a location here and set the configure the banner section under homepage settings.


Make sure you press Publish to save your settings.

Congratulations, your landingpage is now set up.

Here is a list of example landingpages layouts with their settings

 

Black Friday – A carousel with featured products, a normal collection and banner

 

  • Category url: black-friday
  • Show title: Checked
  • Text align: Center
  • Title products: “Featured”
  • Subtitle products: <empty>
  • Show featured products: Show in a carousel
  • Products in carousel/grid: 6 products
  • Hide main collection: Unchecked
  • Show blog articles: <empty>
  • Show banner blocks section: Above products grid
  • Show banner section: Bottom

In this case we’ve set up a hidden category called “Black friday” (which results in the url “black-friday” and added a large amount of products to it. The first 6 products will be displayed in the carousel and the remaining products will show in a normal products grid below. We’ve also giving this collection a nice personal banner.

This example is useful for a large discounted collection to be advertised at once.

A live example can be found on our demo site.

 


Christmas – A simple grid with featured products, no collection and a blog

 

  • Category url: christmas
  • Show title: Unchecked
  • Text align: Center
  • Title products: “Christmas specials”
  • Subtitle products: “Tis the season”
  • Show featured products: Show in a simple grid
  • Products in carousel/grid: 10 products
  • Hide main collection: Unchecked
  • Show blog articles: “News”
  • Show banner blocks section: Bottom
  • Show banner section: Don’t show

In this case we’ve set up a hidden category called “Christmas” (which results in the url “christmas” and added 10 products to it. Because the setting “Products in carousel/grid” is set to 10, no collection will be shown. We’ve also added some blog articles and the banner blocks section.

This example is useful for a range of specific products that need to be advertised.

A live example can be found on our demo site.

 


Another landingpage – A very basic example with only 3 products

 

  • Category url: dishes/another-landingspage
  • Show title: Checked
  • Text align: Center
  • Title products: “New collection spring 2021”
  • Subtitle products: “Take a look”
  • Show featured products: Show in a simple grid
  • Products in carousel/grid: 5 products
  • Hide main collection: Unchecked
  • Show blog articles: <Empty>
  • Show banner blocks section: Don’t show
  • Show banner section: Don’t show

In this case we wanted a very basic setup with only a few products. We also wanted to show that you can make a landingpage out of a subcategory. Most option are turned off and the category does not have a banner.

This example is useful for highlighting some new releases in a very simple way, and having room to explain any atypical order procedures.

A live example can be found on our demo site.